Business Imperatives
In 2023, the goal was to redesign and update the site's functionality, as well as expand the number of auction zones for the sale of not only land plots, but also real estate, state and municipal property. A filtering function with a map was added, which allows you to find objects directly by their location. A marketing strategy was defined to ensure the site's continued success.
Outcomes
The auction platform has achieved a number of significant successes in fulfilling its mission to transform the real estate market. With its commitment to efficiency, transparency and security, the online platform has transformed the way auctions are conducted, benefiting both buyers and sellers.
